{"title":"Featured Collection","description":null,"products":[{"product_id":"hyaluronic-acid-serum-hydration","title":"Hyaluronic Acid Serum | Hydration","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eWhat It Is:\u003c\/strong\u003e A hydration-first serum built around Sodium Hyaluronate — one of the few ingredients that works for genuinely every skin type, oily or dry. This formula also includes a touch of a Vitamin C derivative and niacinamide for a light brightening boost alongside the hydration.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e Hydration. The safest starting point if you're new to Haqeen and not sure which concern to lead with — everyone's skin needs this step.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eHow It Fits Your Routine:\u003c\/strong\u003e A 3-step routine involves Cleanse, \u003cem\u003e\u003cstrong\u003eTreat\u003c\/strong\u003e\u003c\/em\u003e, and Protect. This is \u003cem\u003estep 2 of 3\u003c\/em\u003e. Works morning or night and layers well under a concern-specific serum if you're using more than one Haqeen product.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBefore You Start:\u003c\/strong\u003e Patch test first. Apply a small amount to your inner arm or behind your ear and wait 24 hours before using on your face. If you notice redness, itching, or irritation at any point, discontinue use immediately and consult a dermatologist. For external use only — avoid contact with eyes, and rinse thoroughly with water if contact occurs. Keep out of reach of children. Store in a cool, dry place, away from direct sunlight.\u003c\/p\u003e","brand":"Haqeen","offers":[{"title":"Default Title","offer_id":44752423321643,"sku":"HQN-SER-HYA-30","price":2400.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/1682\/6411\/files\/Hyaluronic_Acid_Serum_Hydration.jpg?v=1787135267"},{"product_id":"niacinamide-serum-anti-acne-brightening","title":"Niacinamide Serum | Anti-Acne \u0026 Brightening","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eWhat It Is:\u003c\/strong\u003e A niacinamide serum built to do two things well: brighten dull, uneven skin and calm the skin that's dealing with breakouts. No fragrance games, no filler actives — just niacinamide, doing what niacinamide actually does.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e Glow \u0026amp; Brightening, and Acne-Prone \u0026amp; Blemish Care. If your skin is dealing with dullness, uneven tone, or the redness and oil that comes with breakouts, this is your one step.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eHow It Fits Your Routine:\u003c\/strong\u003e A 3-step routine involves Cleanse, \u003cem\u003e\u003cstrong\u003eTreat\u003c\/strong\u003e\u003c\/em\u003e, and Protect. This is \u003cem\u003estep 2 of 3\u003c\/em\u003e. Wash, then this, then SPF in the morning (skip SPF if this is your night step).\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBefore You Start:\u003c\/strong\u003e Patch test first. Apply a small amount to your inner arm or behind your ear and wait 24 hours before using on your face. If you notice redness, itching, or irritation at any point, discontinue use immediately and consult a dermatologist. For external use only — avoid contact with eyes, and rinse thoroughly with water if contact occurs. Keep out of reach of children. Store in a cool, dry place, away from direct sunlight.\u003c\/p\u003e","brand":"Haqeen","offers":[{"title":"Default Title","offer_id":44789438185515,"sku":"HQN-SER-NIA-30","price":2400.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/1682\/6411\/files\/Niacinamide_Serum_Anti_Acne.jpg?v=1787135267"},{"product_id":"vitamin-c-serum-glow-brightening","title":"Vitamin C Serum | Glow \u0026 Brightening","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eWhat It Is:\u003c\/strong\u003e A Vitamin C serum built around Sodium Ascorbyl Phosphate — a stable, gentler form of Vitamin C — paired with niacinamide for brightening that doesn't come with the sting some Vitamin C serums are known for.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e Glow \u0026amp; Brightening, and Anti-Aging. Whether dullness is your main concern or you're looking for daily antioxidant protection alongside firmness support, this serum covers both.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eHow It Fits Your Routine:\u003c\/strong\u003e A 3-step routine involves Cleanse, \u003cem\u003e\u003cstrong\u003eTreat\u003c\/strong\u003e\u003c\/em\u003e, and Protect. This is \u003cem\u003estep 2 of 3\u003c\/em\u003e. Wash, then this, then SPF — Vitamin C and sunscreen are meant to be worn together.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBefore You Start:\u003c\/strong\u003e Patch test first. Apply a small amount to your inner arm or behind your ear and wait 24 hours before using on your face. If you notice redness, itching, or irritation at any point, discontinue use immediately and consult a dermatologist. For external use only — avoid contact with eyes, and rinse thoroughly with water if contact occurs. Keep out of reach of children. Store in a cool, dry place, away from direct sunlight.\u003c\/p\u003e","brand":"Haqeen","offers":[{"title":"Default Title","offer_id":44789456863275,"sku":"HQN-SER-VTC-30","price":2400.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/1682\/6411\/files\/Vitamin_C_Glow_Serum.jpg?v=1787135267"},{"product_id":"collagen-serum-anti-aging","title":"Collagen Serum | Anti-Aging","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eWhat It Is:\u003c\/strong\u003e A collagen-support serum built around Hydrolyzed Collagen, paired with Vitamin C (Ascorbic Acid), niacinamide, and hyaluronic acid for firmness and hydration in one step. This is a more concentrated form of Vitamin C than our Vitamin C Serum uses — Ascorbic Acid rather than a gentler derivative — so it's a good fit for skin that's already comfortable with actives.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e Anti-Aging and Hydration. If firmness and moisture are both on your mind, this is the one serum that addresses both instead of asking you to buy two.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eHow It Fits Your Routine:\u003c\/strong\u003e A 3-step routine involves Cleanse, \u003cem\u003e\u003cstrong\u003eTreat\u003c\/strong\u003e\u003c\/em\u003e, and Protect. This is \u003cem\u003estep 2 of 3\u003c\/em\u003e. Works well as a night step, paired with SPF the following morning — Ascorbic Acid can make skin more sun-sensitive, so morning SPF isn't optional here.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBefore You Start:\u003c\/strong\u003e Patch test first. Apply a small amount to your inner arm or behind your ear and wait 24 hours before using on your face. If you notice redness, itching, or irritation at any point, discontinue use immediately and consult a dermatologist. For external use only — avoid contact with eyes, and rinse thoroughly with water if contact occurs. Keep out of reach of children. Store in a cool, dry place, away from direct sunlight.\u003c\/p\u003e","brand":"Haqeen","offers":[{"title":"Default Title","offer_id":44789466955819,"sku":"HQN-SER-COL-30","price":2400.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/1682\/6411\/files\/Collagen_Serum_Anti_Aging.jpg?v=1787135267"},{"product_id":"nourish-face-wash-daily-cleanser","title":"Nourish Face Wash | Daily Cleanser","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eWhat It Is:\u003c\/strong\u003e A creamy, gentle daily cleanser built to actually clean without stripping — with a light dose of Vitamin C, niacinamide, and gentle exfoliation from glycolic acid, so even your first step is doing a little more than just \"clean.\"\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e Everyone. This isn't a concern-specific product — it's Step 1 of every Haqeen routine, whichever serum you're pairing it with.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eHow It Fits Your Routine:\u003c\/strong\u003e A 3-step routine involves \u003cem\u003e\u003cstrong\u003eCleanse\u003c\/strong\u003e\u003c\/em\u003e, Treat, and Protect. This is \u003cem\u003estep 1 of 3\u003c\/em\u003e. Morning and night, before your serum.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBefore You Start:\u003c\/strong\u003e Patch test first. Apply a small amount to your inner arm before using it on your face. If you notice redness, itching, or irritation at any point, discontinue use immediately and consult a dermatologist. For external use only — avoid contact with eyes, and rinse thoroughly with water if contact occurs. Keep out of reach of children. Store in a cool, dry place, away from direct sunlight.\u003c\/p\u003e","brand":"Haqeen","offers":[{"title":"Default Title","offer_id":44792899567659,"sku":"HQN-WSH-100","price":1895.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/1682\/6411\/files\/Nourish_daily_face_wash.jpg?v=1787136121"},{"product_id":"daily-shield-sunblock-spray-spf-40","title":"Daily Shield Sunblock Spray SPF 40","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eWhat It Is:\u003c\/strong\u003e A spray-format sunblock, SPF 40, built for actually being used daily — no thick white cast to wrestle with, no rubbing in required. A quick mist over your face is the whole step.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eBest For\u003c\/strong\u003e Everyone, every day — sun protection isn't concern-specific; it's the step that protects the results of everything else in your routine.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eHow It Fits Your Routine:\u003c\/strong\u003e A 3-step routine involves Cleanse, Treat, and \u003cem\u003e\u003cstrong\u003eProtect\u003c\/strong\u003e\u003c\/em\u003e. This is \u003cem\u003estep 3 of 3\u003c\/em\u003e, every morning — including cloudy days.\u003c\/p\u003e","brand":"Haqeen","offers":[{"title":"Default Title","offer_id":44792961466411,"sku":"HQN-SPF-50","price":1995.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/1682\/6411\/files\/Daily_Shield_Sunblock_Spray.jpg?v=1787137461"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/1682\/6411\/collections\/PDP_IWT_Face_Wash.jpg?v=1787309939","url":"https:\/\/haqeen.com\/collections\/featured-collection.oembed","provider":"Haqeen","version":"1.0","type":"link"}